New Cooling Corner for hot dogs hits the road!

Easidri Cooling Coat

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Easidri, the brand best known for its Cooling Coat and Cooling Mat for dogs, will officially launch its ‘Cooling Corner’ at this year’s Badminton Horse Trials. This area will provide a place for dogs to come and cool off, for free, during the event.

This is the first year that Easidri will be exhibiting at Badminton and, with the vast array of dogs seen at this incredibly popular equestrian event, Easidri is hoping to see a lot of dogs during the show.

“We are so pleased to be exhibiting at Badminton,” said Martin Balmer of Easidri. “We always have dog water on our stands at other events, but we wanted to do something more for the dogs that go to these shows, to keep them cool, comfortable and happy. Heat stroke is more of an issue with dogs than many people think as they can become overheated very quickly, but keeping them cool and happy is easy to do, even when you’re not at home.”

The Cooling Corner will have dog water and all sizes of Cooling Coat for dogs to try on and use when they’re on the stand. Cooling Mats will also be on the floor to further help cool hot dogs. People are welcome to bring their dogs along to the Cooling Corner whenever they like during the event and use the Easidri products provided in the area, for free, when on the stand.

“We want people to come and use the products and help their dogs,” said Martin. “The Cooling Coat, Cooling Mat, Grooming Towel and bottled products will also be available to buy on the stand, so if people like the way the products work and the results they generate, we can also fit coats for their dogs there. They can stop by the stand as needed to rehydrate the coat to keep the dog cool.”

Easidri will be on stand 173 during Badminton. With summer fast approaching, Easidri invites all dogs (and their owners!) to come along to the Badminton stand, chill out in the Cooling Corner and find out more about the range.

For more information visit the website